New Jersey Is Quietly Becoming a Renter State — Here’s What That Means for You

by Glen Baker

New Jersey Is Quietly Becoming a Renter State  — Here’s What That Means for You

This one might surprise you:

New Jersey now has more renter-majority suburbs than any other state in the country.

Not California. Not Florida. Us.

Places like Harrison (81% renters) and Union City (80%) top the national list. And it’s not just a city thing—39 NJ suburbs now have more renters than homeowners.

That’s not a trend—that’s a shift. 🚨

So what’s going on? And what should you be doing about it?


🧠 Why This Is Happening

  • 💰 Affordability’s out of control — 6%+ mortgage rates and home prices climbing fast

  • 🚆 People want flexibility — renting near NYC transit is easier than locking into a 30-year payment

  • 🏗️ Developers smell blood — build-to-rent is booming in NJ suburbs

This isn’t random. It’s strategic. And it’s changing the game.


🏠 SELLERS — WAKE UP

If you’re in a renter-heavy town:

  • 🧲 Investors are circling.

  • 🎯 You’re not just selling a home—you’re selling an income stream.

  • 💼 Price it right, market it smart, and win.


🙋‍♂️ BUYERS — YOU’RE NOT ALONE

Can’t afford anything?

You’re not the only one. That’s why everyone’s renting.

✅ Want in? Here’s how:

  • 🌐 Look just outside the hot zones

  • 🏘️ Go multi-family—live in one, rent the rest

  • 🧠 Be smart, be creative—or be stuck


📈 INVESTORS — IT’S GO TIME

This is your green light 💡:

  • 🚊 Transit-access towns are on fire

  • 📊 Rents are rising fast

  • 🧨 Most of your competition is still asleep


💥 FINAL WORD

New Jersey’s not the same old suburban homeowner state anymore.

And that’s your opportunity—if you’re paying attention.

Whether you’re selling, buying, or building a rental portfolio, this shift is your signal:

Move with the market, or get steamrolled by it.

 

📍 Want to know if your town made the list? Or how to play this smarter?

📲 Shoot me a message. No fluff. Just real strategy.

GET MORE INFORMATION

Glen Baker

Glen Baker

Team Leader / Founder | License ID: 1865987

+1(973) 727-8539

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